We help inventors understand the realities of invention
Most first-time inventors soon discover that there isn’t much impartial advice, information or understanding out there for them or their invention. So we provide all those things, online and at affordable prices, to any inventor anywhere in the world.
We’re a small network of people with experience going back to the 1980s of working with inventors and on invention projects. Collectively we’ve assessed around 5000 invention ideas.
We respect anyone trying to develop an invention because we know what they’re up against. Read our acclaimed invention manual A Better Mousetrap to find out what the pitfalls are and how to get round them. And if you’re new to invention, read the page we’ve imaginatively called New to invention?
Our services mainly provide inventors with tailored information and advice during the early stages of invention. That’s when a lot of conventional business wisdom doesn’t apply or can be downright misleading, especially about patents.
We also give pre-invention advice, when all that exists is an invention idea that might or might not be worth developing further.
We communicate in plain English and don’t do flattery. Minimising personal risk has to be a priority for grass-roots inventors, so if we think your invention won’t fly we’ll say so and explain our reasoning. If we think there might be ways of fixing some of the problems, we’ll explain that too.
What we won’t do is suggest that if you give us a big enough chunk of money we’ll get your invention to market for you. Invention doesn’t work like that. It never has. With no exceptions we can think of, successful inventors manage their projects from beginning to end, either on their own or with a team.
Which is why it’s important to know what you’re doing, even before you can start to consider yourself an inventor.
So back to what we do… which is provide a safe, impartial, sympathetic and – we’d like to think – indispensable source of information and advice for any inventor, anywhere.